Ciao, Milan Fashion Week! These Are PEOPLE's Top 5 Highlights from Max Mara, Emporio Armani and More Shows

Jackie FieldsSun, March 1, 2026 at 9:07 PM UTC

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Uma Thurman attends the Fendi show Feb. 25; Emily Ratajkowski walks in the Gucci show Feb. 27Credit: Daniele Venturelli/Getty Images for Gucci;Swan Gallet/WWD via Getty

Fashion Week, how do we love thee?

At PEOPLE, we've got the lock on spotting celebrities taking in New York Fashion week. In February, we caught up with everyone from Anne Hathaway and Amanda Seyfried to Alix Earle and Heated Rivalry star Ksenia Daniela Kharlamova.

So this season we decided to shake things up, hop on a plane and head to Milan, where the fashion and celeb presence were bellisima, to say the least.

Among our stops, DIESEL, Emporio Armani, Fendi and Max Mara, where we saw a who's who of stars and tastemakers front row, and on the runway. Read on for the highlights that will have us talking until the Spring/Summer 27 shows.

DIESEL Fall/Winter 2026 Show

Before the Feb. 24 show got underway we were already star-struck by K-pop sensation ATEEZ member Jeong Yun-Ho's entrance. The actor/dancer/singer and trendsetter wore a coordinating brown jacket and pants plus a wash of terracotta eye makeup.

He wasn't the only music star to nearly steal the show: Rema walked the label's runway, for which it dialed the nostalgia by utilizing approximately 50,000 pieces of archival Diesel memorabilia — some dating back to the brand's 1978 debut — to create a not just a backdrop, but an "immersive installation."

“This collection is about waking up in a place, with no idea what happened last night, and you are the most glorious person ever," explained Glenn Martens, creative director of Diesel, in a release. "When you sneak away from the hotel room of the person who you don’t even know, you are truly at your best. These are super-wearable pieces for successful living, the essence of Diesel."

Rema walking the Diesel Fall/Winter 26 ShowCredit: Giovanni Giannoni/WWD via Getty

There more were famous faces in the audience, too. Clermont twins Shannade and Shannon, wearing matching fits, checked each other's makeup before posing for pictures.

Fendi Fall/Winter 2026 Show

Uma Thurman, Dakota Fanning and Shailene Woodley were among the stars who came to see Maria Grazia Chiuri's debut collection as the new Fendi Creative Officer.

Before guests took their seats, Thurman had a lighthearted shared a lighthearted moment with fans: she smiled and filmed them while they filmed her.

Elsewhere, Jessica Alba, who was joined by daughter Haven, 14, coordinated in monochromatic outfits for their mother-daughter outing. Jessica dressed in an understated black suit, and Haven selected a white denim jacket and matching pants. Pro Iván Gómez did Jessica's hair and makeup, while pros Vincent Oquendo and Miguel Martin Perez did the teen's hair and makeup for her first fashion show.

Other next-gen stars included Iris Law, Jude Law and Sadie Frost's daughter, and Gene and Lennon Gallagher, sons of Oasis frontman Liam Gallagher, were in attendance as well.

Max Mara Fall/Winter 2026 Show

Before the Feb. 26 show, Nicky Hilton Rothschild took PEOPLE behind the scenes of her getting ready routine.

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The socialite, who topped off her look with the Max Mara Ludmilla coat, told us everything, from what she eats to how she preps her skin, plus the special way she keeps her family close to her heart at all times. (Hint: it has to do with a special piece from her Theo Grace brand.)

Once there, she chatted in the front row with Olivia Palermo before taking in all the action on the runway, including model Amelia Gray Hamlin in a black sweater set and over-the-knee boots.

Emporio Armani Fall/Winter 2026 Show

Fellow Emporio Armani fragrance ambassadors Kendall Jenner and Nicholas Galitzine (actor was announced as an ambassador in January 2025, and the supermodel joined him this past January) were all smiles, and whispers, at the Feb. 26 show.

Later that evening, the two celebrated the Emporio Armani Power of You fragrance launch at a party in Milan. Like the striking bottle, the venue was ruby-toned.

Jenner, who wore a black mini dress with a subtle floral print, switch into a sparkly ankle-length gown for the occasion. Galitzine also had an outfit change. He traded a textured wheat two-piece suit for an all black ensemble.

Kendall Jenner and Nicholas Galitzine attend the Emporio Armani Power Of You fragrance party Feb. 26Credit: Jacopo Raule/GettyGucci Fall/Winter 2026 Show

If you could hear screaming on Feb. 27, it was probably losing their minds over Shawn Mendes's arrival at the Gucci show. The singer, Romeo Beckham and Nicky and Paris Hilton were just a few of the notable guests at the star-studded event.

And then there was Demi Moore, who showed up with a major transformation, a textured "Demi-tris bob" created by Dimitris Giannetos.

“I wanted to give Demi a very bold and fashion forward look for Demna’s show. It is inspired by the silhouettes of the new collection. I felt an amazing, short, above the shoulder bob with this very sleek wet texture would be perfect to complement her look," Giannetos said in a release.

"It’s a big change for Demi – we’ve never seen her like this before," he continued. "She looks very cool, effortless and modern. And it highlights her personality."

Kate Moss walks in the Gucci Fall/Winter 2026 Fashion Show.Credit: Daniele Venturelli/Getty

Of course, there were plenty of famous faces on the runway, including Emily Ratajkowski, who modeled look 71, and Kate Moss, who shut down the show in look 83, a glittering gown with a shockingly low back that revealed a black thong baring the Gucci logo.

The show, titled "Primavera," was Artistic Director Demna's first after a decade at Balenciaga. Of the house's future, he explained.

"I intend for Gucci to become lighter, softer, more refined, more elaborate, more emotional, even senseless sometimes. I don't want it to be intellectual, but I want Gucci to be a feeling."

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